About

Greetings I'm Sante, a Creative Director with a focus on UX/UI digital results. With over 20 years experience, I'm still excited about that next direction, tool or wave.

I'm an EGO FREE design specialist who doesnt feel like I have won unless the end users, and stakeholders love the results and instantly feel the value in the end results.

My Approach

Even back when I created wall art, my process started with learning about the client, likes, visions and idea usefulness. When I enter shops or sites my first thoughts are to rationalize the decisions made in positioning and style. To me Life is a Dance and its about figuring out where the next step is to be flud in motion with my dance partner.   

Experience

UX Product Designer/ Walgreens Digital
November 2024 - (remote contractor)

Product designer on RxI core team (insterstore Team App). CR updates, DSCSA translation. Workshops and presentations. Instore research with Team members to better design for app updates. AI exploration for design as well as doxumentation and future governance of Design system and assets.

UX Product Designer / Boeing
September 2023 - October 2024 (hybrid / remote)

Brought in to take all 3 of Boeings B2B store fronts and shave down to one ecommerce portal. Create templates, atomic Design Library, and interactions.

UX Product Designer / AGCO
September 2022 - March 2023 (hybrid / remote)

Global Farming company brought me aboard to work on their Salesforce CRM for B2B eComm (retail, supply chain, repair/replacement) and also craft intuitive digital sales experiences in collaboration with cross-functional teams to deliver user-centric solutions (research, wireframing, prototyping). Managed and delivered front-end solutions.

UX Designer / Price Waterhouse Cooper
May 2021 - September 2022 (remote contractor)

Worked in internal cloud computing eComm (retail, supply chain) marketplaces, enhancing product usability to FORMS, shops, and dashboards. Marketplace branding redesigns, icons, motion graphics.

Senior UX Product Designer / StateFarm Digital / US Bank
March 2019 - May 2021 (hybrid / remote contractor)

As member of the Mobile group, UX Generalist is a versatile designer who possesses a broad range of skills in user experience, including reasearch, architecture, wireframing, prototying, and user testing, allowing them to contribute to multiple stages of the design process. Marketing, Digital sales funnels, new products.

Senior UX Product Designer / TIAA
June 2016 - December 2018 (remote contractor)

Lead visual designer and interactive prototyper for 100% remote inner agency arm of TIAA. Rapid research, journey and prototype work for financial institutions web/app/mobile needs. FrontEnd development (HTML5, CSS, Sass and GIThub)

ADP, Interaction Designer
January 2015 - June 2015 / Atlanta GA

6 Month UX design work on ADPs legacy paysystems software face lift and redesign to Angular. Build relationships w/Developers (local and overseas) to create seamless design.

SouthernCompany, Creative Director/ Director of UX
November 2004 - January 2015 / Atlanta GA

Deliver Dynamic Digital Experiences to internal clients. Created their 1st Mobile Design group and sat as first Director of UX. Delivered designs for CSUITE communications. Created CBT training for use in house and in the field by engineers and electrical repairs/upgrades.

Ernst & Young LLC, Creative Director
June 1994 - November 1999 / Cleveland OH - New York NY

Driving the corporate vision. Lead team of 5 designers and produced Corporate Communications globally. Produced videos, interactive applications, branding and presentations.



Education

Robert H. Smith - School of Business, AI and Career Employment

Carnegie Mellon University, Art History / Visual Comm. / Business Mgmnt.
Handpicked during highschool provided college scholarship for classes

Art Institute of Pittsburgh, Associates Visual Communication
Graduated June 1994

Design

AI Frameworks
Wireframing
Visual Design
Motion Design
Prototyping
Data Visualization
Usability Testing
Journey Mapping
Personas
Front-end

Research

Interview
Competitive analysis
Surveys
Web Analytics
Qual/Quan
Ethnographic

Tools

Figma, Adobe Suite, Sketch Miro, Unity3D, Lightwave3D Cinema3D, Microsoft, Axure Jira, Workfront , Azure Dev Ops

Development

Agile / SAFe / Lean eCommerce / Shops HTML / CSS / Actionscript / Flutter / LLM